A focused craftsperson at work

Project

06

Craft · 2023

Oficina Graça.
A ceramics studio comes online.

Services

Identity

E-commerce

Booking

Project · Statement

§

A studio that makes 60 pieces a month and wanted a system that would not encourage them to make more. We obliged.

Year

2023

Sector

Craft

Disciplines

Identity, Web

Recognition

Awwwards Honourable

Portrait of a stylish person in studio armchair
Fig. 01 Portrait of a stylish person in studio armchair

Chapter 01

Inventory as confession

Every piece in the shop carries the maker's notes — a misfire on the rim, a kiln record from January. It turns out, when you describe the imperfections, the pieces sell faster.

A focused seamstress at work
Fig. 02 A focused seamstress at work

Chapter 02

Workshops, not classes

The booking calendar shows three open seats at most. Sessions sell out quickly. The page does not say "limited" — it just lets you see it for yourself.

— Oficina Graça

"The studio became a quiet outlier. We can read our own website. Our clients can too."