Crumpled paper with scattered black ink

Project

04

Culture · 2024

Museu da Tinta.
A museum about ink.

Services

Identity

Signage

Web

Project · Statement

§

The Museu da Tinta is two rooms and a courtyard. The identity had to work the same way — at the scale of a postcard and a wall.

Year

2024

Sector

Culture

Disciplines

Identity, Signage, Web

Recognition

European Design Awards

Black ink splash on paper
Fig. 01 Black ink splash on paper

Chapter 01

A logo made of ink

We photographed the museum's house ink falling onto paper, and traced the marks. Eight glyphs became a wordmark that still pools and dries.

Monochrome ink splatter
Fig. 02 Monochrome ink splatter

Chapter 02

Signage as wayfinding for one

No more than two visitors fit in either room at once. The signage assumes that — a single reader, in a small, quiet space.

— Museu da Tinta

"The studio became a quiet outlier. We can read our own website. Our clients can too."